Making The Chicken That Makes Your Menu ™

Product SustainabilityProduct sustainability

Product sustainability will keep us going for years to come:

New Products  26 in 2018

Clean Label Initiatives

  • 95% of chicken we purchase is NAIHM (No Antibiotics Important To Human Medicine) or NAE (Raised With No Antibiotics Ever)

  • All NAE birds are fed an all-vegetarian diet

  • All NAE chicken we purchase is American Humane certified

  • All chicken we purchase is free of added growth hormones or steroids

  • 100% of our finished products are produced in the United States at our facilities in Wisconsin, Texas, Minnesota, and North Carolina

Child Nutrition (CN) Labeled Products  18

Products Made With 100% Whole Grain Breading  13

Gluten Free Certified Products  15

Products With No Gluten Added  14

Food Safety

  • We conducted over 24,000 environmental swab tests in 2018

  • All Brakebush facilities are SQF level 2 certified (Safe Quality Food)

  • 22 customer, CN or SQF audits of our facilities were conducted in 2018 (100% pass rate)

Audits and Certifications

  • The chicken we use for processing comes from chicken plants that are BRC certified.  

  • We require an annual audit from each of our suppliers and we conducted 15 supplier audits in 2018

  • According to the USDA and audit results, our suppliers adhere to the Five Freedoms for Animals:

    • Freedom from hunger and thirst

    • Freedom from discomfort

    • Freedom from pain, suffering or disease

    • Freedom to express normal behavior

    • Freedom from fear and distress

  • Our chicken suppliers are audited by PAACO members (Professional Animal Auditor Certificate Organizations)

Animal Welfare

  • Approach – All chickens should be treated humanely as per local and national regulations around animal welfare.

  • Our suppliers are required to practice validated Animal Welfare Programs compliant to the Federal Meat Inspection Act or Poultry Products Inspection Act, and the Humane Methods of Slaughter Act.

  • The National Chicken Council guidelines for Animal Welfare pertaining to chickens is followed by our suppliers

  • The majority of broiler chickens in the US are raised in large, climate-controlled and ventilated barns, where they're free to move about, interact with other chickens and have 24-hour access to food & water

  • Licensed veterinarians, who have a professional obligation to protect the chickens' health and welfare, provide comprehensive health care programs for every commercial chicken broiler flock

  • Farm owners are trained in handling and caring for chickens in order to provide a safe, healthy and low-stress environment. If farmers or their employees mistreat chickens, they are subject to immediate disciplinary action, including termination and prosecution


product sustainability