Product SustainabilityProduct sustainability

Product sustainability will keep us going for years to come:

New Products  25 in 2019

Clean Label Initiatives

  • All NAE birds are fed an all-vegetarian diet

  • All NAE chicken we purchase is American Humane certified

  • All chicken we purchase is free of added growth hormones or steroids

  • 100% of our finished products are produced in the United States at our facilities in Wisconsin, Texas, Minnesota, and North Carolina

Child Nutrition (CN) Labeled Products  17

Products Made With 100% Whole Grain Breading  12

Gluten Free Certified Products  17

Products With No Gluten Added  22

No Antibiotics Ever (NAE) Labeled Products  9

Food Safety

  • Brakebush microbiology conducted over 30,000 microbiological tests of product and production environment in 2019. 

  • All Brakebush facilities are SQF Food Safety Level certified (Safe Quality Food).

  • All second and third party audits of our facilities conducted in 2019 had a 100% pass rate.

Audits and Certifications

  • The chicken we use for processing comes from chicken plants that are BRC certified.  

  • We require an annual audit from each of our suppliers and we conducted 18 supplier audits in 2019.

  • According to the USDA and audit results, our suppliers adhere to the Five Freedoms for Animals:

    • Freedom from hunger and thirst

    • Freedom from discomfort

    • Freedom from pain, suffering or disease

    • Freedom to express normal behavior

    • Freedom from fear and distress

  • Our chicken suppliers are audited by PAACO members (Professional Animal Auditor Certificate Organizations)

Animal Welfare

  • Approach – All chickens should be treated humanely as per local and national regulations around animal welfare.

  • Our suppliers are required to practice validated Animal Welfare Programs compliant to the Federal Meat Inspection Act or Poultry Products Inspection Act, and the Humane Methods of Slaughter Act.

  • The National Chicken Council guidelines for Animal Welfare pertaining to chickens is followed by our suppliers

  • The majority of broiler chickens in the US are raised in large, climate-controlled and ventilated barns, where they're free to move about, interact with other chickens and have 24-hour access to food & water

  • Licensed veterinarians, who have a professional obligation to protect the chickens' health and welfare, provide comprehensive health care programs for every commercial chicken broiler flock

  • Farm owners are trained in handling and caring for chickens in order to provide a safe, healthy and low-stress environment. If farmers or their employees mistreat chickens, they are subject to immediate disciplinary action, including termination and prosecution


product sustainability


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